We are HRC

Housing Research Center LLC (HRC) is the leading independent equity research firm in the nation for institutional investors focused on the US housing market. We provide insightful macro research on topics of interest regarding the housing market. We also provide research and analysis on the publicly traded homebuilders, single master planned community developers, and single family rental REITs

HRC has developed a proprietary on-the-ground primary research methodology, which has been refined, proven and time-tested over many years to consistently give us a unique competitive advantage.

Since 2006, we have traveled continuously every month over 50% of the time to tour homebuilding communities around the country and meet with key industry contacts.

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Our Focus

Housing Research Center is focused only on US homebuilders, Howard Hughes, and American Homes 4 Rent. We cover one industry in-depth rather than 50 stocks across many sectors with little depth.

Research & Analysis Team

We have been working together over the last decade. We can analyze homebuilders in minutes. We have visited thousands of homebuilder communities and track more housing data than anyone on Wall Street.

Key industry contacts

This enables us to see and hear first hand what is going on in the ground before it becomes common knowledge in the market place and gives us a unique edge over the competition.

Your key to the future of housing

Our primary goal is for our clients to preserve their capital

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Or Call (915) 633-8866

testimonials

A word from our clients

ABOUT HRC

Frequently Asked Questions

Why Field Research is Essential?

Housing is an asset class that has continuous demand yet is cyclical. It is highly visible yet largely misunderstood. There are a lot of “talking heads” and “experts”, yet there is a lot of bad research coverage because no one spends time in the field. Seeing things first hand makes all the difference in the world. Everyone will willingly share good news but no one will volunteer the bad news until it is too late.

Why HRC?

We have demonstrated an ability to pick up on inflection points and new trends earlier than most market participants, and have made recommendations that have consistently outperformed over the last decade. It’s what we know. It’s what we do. It’s what we live and breathe every day!

What we do?

Housing Research Center is focused only on US homebuilders, Howard Hughes, and American Homes 4 Rent. We cover one industry in-depth rather than 50 stocks across many sectors with little depth.

Alex Barrón

President & Founder

Alex Barron has been been avidly following the housing market and the publicly traded builders since 2001. With over 18 year of experience he has successfully helped clients.

University of Texas at El Paso
B.S. Civil Engineering, 1995
Stanford University
M.S. Structural Engr., 1996
Engineer Doctoral Thesis, 2001
Wall Street Career
Franklin Templeton 2001-2003

JMP Securities 2004-2007
Agency Trading 2007-2009
Housing Research Center 2010-Present
Founder
Dare to Dream Foundation, 2013

Our primary goal is for our clients to make money

Visualize the future of the Housing Market

Contact Us Now

Or Call (915) 633-8866